CADA has its own way of doing direct marketing, take a look at how we work
Here at CADA, we evaluate EACH client in order to develop a strategy. Because when we talk about direct marketing, we always start with a strategic analysis. And always taking into account the client's needs and budget.
We can't think in general terms. Some actions are very specific and can't always be useful for everyone. So let's talk about some of the strategies we've put together for our clients.
Hidden client
Hidden client is one of the best direct marketing solutions. With it, you can evaluate customer service, reward product referrals, analyze demand, increase demand, and more.
Today, we're going to focus on referral rewards. It works as follows: a trained professional poses as a customer, and the salesperson who refers a product of a certain brand wins a prize.
This action is great for stimulating sales of your brand in a trade, as well as increasing demand for the product.
Direct Mail
If you've read direct mail and thought that nobody uses it anymore, think again. With the world so digital, using something physical is a good strategy for doing something different.
We've already sent direct mail with a discount coupon for a first purchase and it was a success. Sometimes, a discount is the incentive a customer needs to make a purchase.
Loyalty
Loyalty campaigns are very common, both for products and services. And they can be applied in various ways: progressive discounts, buy 10 and get 1, accumulate points. In short, there are many options for you to build customer loyalty and give them an extra reason to buy from you.
Each customer, one choice
As we've said, these are some strategies we've done with some clients, but that doesn't mean they'll work for everyone. To find out which strategy is right for you, talk to us that we have the ideal solution for your business.